ITV – Do It For Christmas.

The Covid pandemic had wrecked the British public’s Christmas spirit in 2020. It was up to ITV to raise those spirits, calling on members of the public who usually take Christmas too far and reminding them of how important they are, this year of all years.

Sergeant Santa rallies these loyal yuletide troops, including iconic ITV actor Stephen Mulhern, to make sure Christmas in the UK isn’t a lacklustre, forgotten-about affair.

Creatives – Munraj Singh Chawla, Rachael Simoes
Director – Stephen Pipe